The Right Media Exchange API
Connecting Our Business with Your BusinessRight Media knows that part of running a transparent, differentiated and interoperable exchange means offering powerful Application Programming Interface (API) tools that help Exchange members bring their innovation to their clients. We make the API available to help integrate clients' business processes and applications with the Exchange, giving clients the ability to access and leverage Exchange data from their own applications.
The Right Media Exchange API can be used in a variety of ways. Clients can integrate our platform into their Salesforce Automation (SFA) process or Customer Relations Management (CRM) system, and even their billing systems. Using the API, clients can create and manage advertisers, publishers, insertion orders, line items, campaigns, creatives, pixels, target profiles and more.
The API is designed to integrate easily with a clients' web application, regardless of the language or architecture being used. Our API toolkit also offers the flexibility for clients who prefer to use their own customized front-end for trafficking and forecasting. In certain cases, clients even have the ability to build their products on top of our system and distribute them to other RMX members.
For a more in-depth overview about the Right Media API and its capabilities, please Contact Us.
- AOL Chooses Right Media Exchange as Display Advertising Platform for Ad AgreementAOL has chosen Right Media Exchange as the platform to provide real-time access to AOL inventory as part of the display advertising agreement among AOL, Yahoo! and Microsoft announced last November. The inventory that AOL makes available under the agreement will be surfaced through Right Media Exchange across the U.S. and Canada. “We have had a [...]February 3, 2012Right Media Partner Profile: TLV MediaTLV Media’s Ohad Gliksman talks about using optimization technology to boost campaign performance This is the second in our series of profiles on Right Media seatholders—who they are, what they do, and their views on today’s digital marketplace. Founded in 2007, TLV Media built an industry-leading optimization platform that helps agencies, networks, advertisers and publishers maximize the performance [...]January 23, 2012Brian Silver Named New Head of Right MediaNew chief brings deep knowledge of digital advertising and platforms business Brian Silver, formerly president and CEO of Travora Media, has joined Yahoo! as vice president, Ad Platforms for the Americas, where he takes over as the new head of Right Media Exchange—the industry’s leading global display advertising exchange, handling 11 billion impressions a day. In his [...]January 9, 2012Follow us:
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What is the Right Media Exchange?
Right Media operates the first and largest exchange platform. Our premium marketplace has helped fuel the industry’s drive for efficiency and profitability that has become fundamental to digital advertising.